Product Showcase Videos

Grab Lifetime Access to Video Software Club For A Single Tiny Payment of $47 Now

Videosoftwareclub.com is the only video software club you need for all your points and click easy to make social media and marketing videos.
Your membership includes access to our own in-house video software as well as a lot of the most popular Internet marketing video software. How? Because we purchase full reseller rights, so you don't have to.
Be warned; we only purchase software that stands up to our rigorous testing so you can depend on it.
All current and future software is included at no extra cost in your membership.

A product showcase video explains and visually exhibits a product’s tangible benefits. Many product videos tend to emphasize a product’s unique features, but one main thing that truly distinguishes a good product video is its ability to exhibit how it solves problems. What Makes a Great Product Showcase Video? Remarkable product showcase videos have the following:

Engaging dialogue and narration
Enough time to fully explain the product and its advantages but short enough to maintain the audience's attention
Professionalism without being "stuffy."
Compassion and relatability
Want to see precisely how these elements are put into action? Have a look at videosoftwareclub.com for great examples.

Using product showcase videos on your website will not only inform customers but can increase conversion rates by up to 80%. Below are more reasons why you need product showcase videos:

1. Provides a better understanding of the offering or service:

97% of marketing professionals say that video provides a better understanding of their product for the end-user (HubSpot, the state of video marketing 2017). Video also provides reassurance; 50% of customers say they’re less inclined to return a product if they watch a video demonstration of the product (Source: ReelSEO).

2.The power of illustration

You can use several shots and sequences in your product presentation so that consumers can view the product from every angle. You can incorporate mockups, 360° photos, or shots from different viewpoints. It’s a way to reproduce the in-store experience without the consumer going there.

3. Engage your customers emotionally and create empathy

The impact of the video lies in the storytelling around the product. Contextualizing the product by attaching a story to it can engage your customers emotionally and create empathy.

4.The ubiquitous presentation medium

Video is a medium that can be viewed everywhere. Its mobile consumption has been growing exponentially for several years now. According to Wyzowl, 68% of consumers prefer a product presentation video to any other medium (text, infographics, instructions, brochures, images, etc.).

5. Improve the consumer’s understanding of the product

One of the most significant benfits of a product showcase video is that it can be used to present the product in actual conditions. It explains all or part of the features to improve the consumer’s understanding of the product.

6. Product videos boost engagement

Your product showcase video allows visitors to add comments. The other engagement this will create around the product allows you to improve your product video or highlight the positive comments.

7. Increase conversion rates

Product showcase videos viewed at the end of the buying process help your prospects with their decision-making. After viewing a video, 68% (according to Google) or even 73% (according to ReelSEO) of customers are more likely to get a product online. When posted with an order form, a product showcase can enhance conversion rates by 57% compared to a page with no video (Source: Teester). Please head to videosoftwareclub.com and check out our many video styles!